Internal
Brand Guidelines
Consistency rules for BitcoinNetwork.com. Historic domain established in 2010.
Core Identity
- Name: Bitcoin Network / BitcoinNetwork.com℠
- Positioning: Historic 2010 domain. Independent educational resource.
- Not: An investment advisory, exchange, custodian, or product.
- Tone: Calm, institutional, precise. No hype, no slang, no urgency.
Visual System
Colors
- Background:
#050505 - Primary:
#F7931A - Secondary:
#FFB347 - Text: neutral-100 / 300 / 500
Typography
- Display: Geist
- Body: Inter
- Numbers: tabular-nums
Logo: ₿ in rounded square + BitcoinNetwork.com℠
Navigation & Structure
- Dual horizontal navigation (Network / Context)
- Consistent header and footer on every page
- Footer contains two link rows plus legal links
- Interior pages follow the same layout pattern
Content Rules
- Every page states it is educational and not advice
- Live data is labeled and sourced
- Historic claims are stated factually
- No competitor chart embeds
- Legal pages are linked in the footer
Consistency Checklist
- ☐ Dark background + orange accent only
- ☐ Logo treatment identical
- ☐ “Est. 2010” mentioned where relevant
- ☐ No financial advice language
- ☐ Tabular numbers on all stats
- ☐ Footer legal links present
- ☐ Interior pages match header/footer
Internal reference only. Not for public distribution.